{"id":54,"date":"2021-08-13T12:22:34","date_gmt":"2021-08-13T16:22:34","guid":{"rendered":"https:\/\/opentextbc.ca\/advancedenglish\/chapter\/audience\/"},"modified":"2021-08-13T12:22:34","modified_gmt":"2021-08-13T16:22:34","slug":"audience","status":"publish","type":"chapter","link":"https:\/\/opentextbc.ca\/advancedenglish\/chapter\/audience\/","title":{"raw":"Audience","rendered":"Audience"},"content":{"raw":"\n<img class=\"picture alignright\" src=\"https:\/\/opentextbc.ca\/advancedenglish\/wp-content\/uploads\/sites\/358\/2021\/08\/audience-300x197.png\" alt=\"\" width=\"300\" height=\"197\">\n\nEach time you communicate, in writing or otherwise, you consider whom you\u2019re communicating with and why, whether you\u2019re conscious of this or not. Think about it: if you\u2019re asking your best friend for a favour, aren\u2019t you going to ask differently than if you were asking your boss for a raise? You already have a great instinct for knowing how to shape language around the people you are addressing and what your goal is. So how can you use this instinct when writing for your academic courses?\n\n<hr>\n\nA roaring political rally, a studio audience, dancing concert goers\u2014these are all examples of different types of audiences, but an audience for your writing is different. All audiences have a job to do: they are receivers of information or experiences. So when you set out to write, decide who your audience is as an important first step.\n<h1>What is the Difference between an Audience and a Reader?<\/h1>\nYour audience is the person or group whom you intend to reach with your writing. A reader is just someone who gets their hands on your beautiful words. The reader might be the person you have in mind as you write, the audience you\u2019re trying to reach, but they might be some random person you\u2019ve never thought of a day in your life. You can\u2019t always know much about random readers, but you should have some understanding of who your audience is. It\u2019s the audience that you want to focus on as you shape your message.\n<h1>Isn\u2019t My Instructor Always My Audience?<\/h1>\nSometimes your instructor will be your intended audience, and your purpose will be to demonstrate your learning about a particular topic to earn credit on an assignment. Other times, even in your classes, your intended audience will be a person or group outside of the instructor or your peers. This could be someone who has a personal interest in or need to read about your topic but who may never actually read your work unless it finds a place to be published like a blog or website. Understanding who your intended audience is will help you shape your writing.\n\nHere are some questions you might think about as you\u2019re deciding what to write about and how to shape your message:\n<ul>\n \t<li>What do I know about my audience? (age, gender, interests, biases, or concerns; Do they have an opinion already? Do they have a stake in the topic?)<\/li>\n \t<li>What do they know about my topic? (What does this audience <em>not<\/em> know about the topic? What do they need to know?)<\/li>\n \t<li>What details might affect the way this audience thinks about my topic? (How will facts, statistics, personal stories, examples, definitions, or other types of evidence affect this audience? What kind of effect are you going for?)<\/li>\n<\/ul>\n<h3>Text Attributions<\/h3>\n<ul>\n \t<li>This chapter was adapted from \u201c<a class=\"internal\" href=\"https:\/\/openoregon.pressbooks.pub\/wrd\/chapter\/audience\/\">Audience<\/a>\u201d in <em>The Word on College Reading and Writing <\/em>by Carol Burnell, Jaime Wood, Monique Babin, Susan Pesznecker, and Nicole Rosevear, which is licensed under a <a class=\"internal\" href=\"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/\">CC BY-NC 4.0 Licence<\/a>. Adapted by Allison Kilgannon.<\/li>\n<\/ul>\n<h3>Media Attributions<\/h3>\n<ul>\n \t<li>\u201cTheater audience wearing 3-d glasses\u201d by Burns Library, Boston College is licensed under <a class=\"internal\" href=\"https:\/\/creativecommons.org\/licenses\/by-nc-nd\/2.0\/\">CC BY-NC-ND 2.0 Licence<\/a>.<\/li>\n<\/ul>\n","rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"picture alignright\" src=\"https:\/\/opentextbc.ca\/advancedenglish\/wp-content\/uploads\/sites\/358\/2021\/08\/audience-300x197.png\" alt=\"\" width=\"300\" height=\"197\" \/><\/p>\n<p>Each time you communicate, in writing or otherwise, you consider whom you\u2019re communicating with and why, whether you\u2019re conscious of this or not. Think about it: if you\u2019re asking your best friend for a favour, aren\u2019t you going to ask differently than if you were asking your boss for a raise? You already have a great instinct for knowing how to shape language around the people you are addressing and what your goal is. So how can you use this instinct when writing for your academic courses?<\/p>\n<hr \/>\n<p>A roaring political rally, a studio audience, dancing concert goers\u2014these are all examples of different types of audiences, but an audience for your writing is different. All audiences have a job to do: they are receivers of information or experiences. So when you set out to write, decide who your audience is as an important first step.<\/p>\n<h1>What is the Difference between an Audience and a Reader?<\/h1>\n<p>Your audience is the person or group whom you intend to reach with your writing. A reader is just someone who gets their hands on your beautiful words. The reader might be the person you have in mind as you write, the audience you\u2019re trying to reach, but they might be some random person you\u2019ve never thought of a day in your life. You can\u2019t always know much about random readers, but you should have some understanding of who your audience is. It\u2019s the audience that you want to focus on as you shape your message.<\/p>\n<h1>Isn\u2019t My Instructor Always My Audience?<\/h1>\n<p>Sometimes your instructor will be your intended audience, and your purpose will be to demonstrate your learning about a particular topic to earn credit on an assignment. Other times, even in your classes, your intended audience will be a person or group outside of the instructor or your peers. This could be someone who has a personal interest in or need to read about your topic but who may never actually read your work unless it finds a place to be published like a blog or website. Understanding who your intended audience is will help you shape your writing.<\/p>\n<p>Here are some questions you might think about as you\u2019re deciding what to write about and how to shape your message:<\/p>\n<ul>\n<li>What do I know about my audience? (age, gender, interests, biases, or concerns; Do they have an opinion already? Do they have a stake in the topic?)<\/li>\n<li>What do they know about my topic? (What does this audience <em>not<\/em> know about the topic? What do they need to know?)<\/li>\n<li>What details might affect the way this audience thinks about my topic? (How will facts, statistics, personal stories, examples, definitions, or other types of evidence affect this audience? What kind of effect are you going for?)<\/li>\n<\/ul>\n<h3>Text Attributions<\/h3>\n<ul>\n<li>This chapter was adapted from \u201c<a class=\"internal\" href=\"https:\/\/openoregon.pressbooks.pub\/wrd\/chapter\/audience\/\">Audience<\/a>\u201d in <em>The Word on College Reading and Writing <\/em>by Carol Burnell, Jaime Wood, Monique Babin, Susan Pesznecker, and Nicole Rosevear, which is licensed under a <a class=\"internal\" href=\"https:\/\/creativecommons.org\/licenses\/by-nc\/4.0\/\">CC BY-NC 4.0 Licence<\/a>. Adapted by Allison Kilgannon.<\/li>\n<\/ul>\n<h3>Media Attributions<\/h3>\n<ul>\n<li>\u201cTheater audience wearing 3-d glasses\u201d by Burns Library, Boston College is licensed under <a class=\"internal\" href=\"https:\/\/creativecommons.org\/licenses\/by-nc-nd\/2.0\/\">CC BY-NC-ND 2.0 Licence<\/a>.<\/li>\n<\/ul>\n","protected":false},"author":90,"menu_order":2,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-54","chapter","type-chapter","status-publish","hentry"],"part":51,"_links":{"self":[{"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters\/54","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/wp\/v2\/users\/90"}],"version-history":[{"count":0,"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters\/54\/revisions"}],"part":[{"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/parts\/51"}],"metadata":[{"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapters\/54\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/wp\/v2\/media?parent=54"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/pressbooks\/v2\/chapter-type?post=54"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/wp\/v2\/contributor?post=54"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/opentextbc.ca\/advancedenglish\/wp-json\/wp\/v2\/license?post=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}