{"id":37,"date":"2021-01-26T02:45:23","date_gmt":"2021-01-26T02:45:23","guid":{"rendered":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/chapter\/reflective-questions-hypocrisy-and-the-seal-hunt\/"},"modified":"2021-06-24T14:30:34","modified_gmt":"2021-06-24T14:30:34","slug":"reflective-questions-hypocrisy-and-the-seal-hunt","status":"publish","type":"chapter","link":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/chapter\/reflective-questions-hypocrisy-and-the-seal-hunt\/","title":{"raw":"Reflective Questions: Hypocrisy and the Seal Hunt","rendered":"Reflective Questions: Hypocrisy and the Seal Hunt"},"content":{"raw":"<div class=\"textbox textbox--exercises\"><header class=\"textbox__header\">\n<p class=\"textbox__title\">Reflective &amp; Discussion Questions<\/p>\n\n<\/header>\n<div class=\"textbox__content\">\n<ol>\n \t<li>Drawing from your understanding of <em>Perception<\/em> and the <em>Perceptual Process<\/em>, explain what accounts for Canadians' lack of willingness to consumer or purchase seal meat and seal skin products.<\/li>\n \t<li>How could Canadian consumers better <em>learn<\/em> about the qualities of seal meal and seal skin products? Select one of the following learning theories to use in your discussion:\n<ul>\n \t<li>Classical Conditioning<\/li>\n \t<li>Instrumental Conditioning<\/li>\n \t<li>Observational Learning (modeling)<\/li>\n<\/ul>\n<\/li>\n \t<li>Explain how a marketer could <em>increase consumer involvement<\/em> in order to attract more Canadian consumers to seal meat and\/or seal skin products.<\/li>\n \t<li>Using the <em>Balance Theory of Attitudes<\/em>, explain how this model could change attitudes and behaviours in order to build a positive relationship between consumers and seal meat\/seal skin products.<\/li>\n \t<li>Demonstrate how the <em>Elaboration Likelihood Model of Persuasion<\/em> could be used to change Canadian consumers' attitudes towards seal meat\/seal skin products. Be sure to draw on both the <em>Central and Peripheral Routes to Persuasion<\/em>.<\/li>\n<\/ol>\n<\/div>\n<\/div>","rendered":"<div class=\"textbox textbox--exercises\">\n<header class=\"textbox__header\">\n<p class=\"textbox__title\">Reflective &amp; Discussion Questions<\/p>\n<\/header>\n<div class=\"textbox__content\">\n<ol>\n<li>Drawing from your understanding of <em>Perception<\/em> and the <em>Perceptual Process<\/em>, explain what accounts for Canadians&#8217; lack of willingness to consumer or purchase seal meat and seal skin products.<\/li>\n<li>How could Canadian consumers better <em>learn<\/em> about the qualities of seal meal and seal skin products? Select one of the following learning theories to use in your discussion:\n<ul>\n<li>Classical Conditioning<\/li>\n<li>Instrumental Conditioning<\/li>\n<li>Observational Learning (modeling)<\/li>\n<\/ul>\n<\/li>\n<li>Explain how a marketer could <em>increase consumer involvement<\/em> in order to attract more Canadian consumers to seal meat and\/or seal skin products.<\/li>\n<li>Using the <em>Balance Theory of Attitudes<\/em>, explain how this model could change attitudes and behaviours in order to build a positive relationship between consumers and seal meat\/seal skin products.<\/li>\n<li>Demonstrate how the <em>Elaboration Likelihood Model of Persuasion<\/em> could be used to change Canadian consumers&#8217; attitudes towards seal meat\/seal skin products. Be sure to draw on both the <em>Central and Peripheral Routes to Persuasion<\/em>.<\/li>\n<\/ol>\n<\/div>\n<\/div>\n","protected":false},"author":90,"menu_order":8,"template":"","meta":{"pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-37","chapter","type-chapter","status-publish","hentry"],"part":18,"_links":{"self":[{"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/pressbooks\/v2\/chapters\/37","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/wp\/v2\/users\/90"}],"version-history":[{"count":1,"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/pressbooks\/v2\/chapters\/37\/revisions"}],"predecessor-version":[{"id":38,"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/pressbooks\/v2\/chapters\/37\/revisions\/38"}],"part":[{"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/pressbooks\/v2\/parts\/18"}],"metadata":[{"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/pressbooks\/v2\/chapters\/37\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/wp\/v2\/media?parent=37"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/pressbooks\/v2\/chapter-type?post=37"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/wp\/v2\/contributor?post=37"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/opentextbc.ca\/ancillaryconsumerbehaviour\/wp-json\/wp\/v2\/license?post=37"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}