Accessibility Statement

BCcampus Open Education believes that education must be available to everyone. This means supporting the creation of free, open, and accessible educational resources. We are actively committed to increasing the accessibility and usability of the textbooks we produce.

Accessibility of This Resource

This resource is not accessible to all people. It is an adaptation of an existing resource that was not published by BCcampus. Due to its size and the complexity of the content, we did not have capacity to remediate the content to bring it up to our accessibility standards at the time of publication. This is something we plan to come back to in the future.

In the mean time, we have done our best to be transparent about the existing accessibility barriers and features below:

Accessibility Checklist
Element Requirements Pass?
Headings Content is organized under headings and subheadings that are used sequentially. Yes
Images Images that convey information include alternative text descriptions. These descriptions are provided in the alt text field, in the surrounding text, or linked to as a long description. No
Images Images and text do not rely on colour to convey information. No
Images Images that are purely decorative or are already described in the surrounding text contain empty alternative text descriptions. (Descriptive text is unnecessary if the image doesn’t convey contextual content information.) Yes
Tables Tables include row and/or column headers that have the correct scope assigned. Yes
Tables Tables include a title or caption. Yes
Tables Tables do not have merged or split cells. Yes
Tables Tables have adequate cell padding. Yes
Links The link text describes the destination of the link. Yes
Links Links do not open new windows or tabs. If they do, a textual reference is included in the link text. Yes
Links Links to files include the file type in the link text. Yes
Audio All audio content includes a transcript that includes all speech content and relevant descriptions of non-speach audio and speaker names/headings where necessary. No
Video All videos include high-quality (i.e., not machine generated) captions of all speech content and relevant non-speech content. No
Video All videos with contextual visuals (graphs, charts, etc.) are described audibly in the video. No
H5P All H5P activities have been tested for accessibility by the H5P team and have passed their testing. No
H5P All H5P activities that include images, videos, and/or audio content meet the accessibility requirements for those media types. No
Formulas Formulas have been created using LaTeX and are rendered with MathJax. N/A
Formulas If LaTeX is not an option, formulas are images with alternative text descriptions. N/A
Font Font size is 12 point or higher for body text. Yes
Font Font size is 9 point for footnotes or endnotes. Yes
Font Font size can be zoomed to 200% in the webbook or eBook formats. Yes

Known Accessibility Issues and Areas for Improvement

  • Many images have alt text, but alt text has yet to be reviewed for quality. In addition, some images with lots of text are not adequately described and need long descriptions.
  • Some graphs rely on colour to convey information and need to be recreated to add labels.
  • Some images with text do not have high enough colour contrast between text and background and need to be recreated to increase colour contrast.
  • Interview clips linked in Chapters 5.1, 10.2, 16.2, 16.3, and 16.5 do not have transcripts.
  • A number of the H5P activity types are not marked as accessible by H5P (including Find Multiple Hotspots, Image Juxtaposition, Image Sequencing, and Timeline).
  • In addition, content set up in H5P activities has not been reviewed for accessibility.
  • The following embedded videos do not have captions:
    • Chapter 3.1: Funny Dairy Queen commercial
    • Chapter 4.1: All intel animations 2010
    • Chapter 5.3: Target women: yogurt
    • Chapter 7.2: Oreo 100 Calories pack; Pepsi rebrending; Trop50 – she’s a lady commercial spot
    • Chapter 8.2: GOLD to go – simply the smartest way to…
    • Chapter 9.3: Motorbike Delivery
    • Chapter 11.1: Tatum McCann – Campbell’s Soup; Campbell’s Soup commercial; FedEx International Shopping Commercial: Kyle
    • Chapter 11.5: Pepsi Ad from 1996 – Coke guy caught on cam; Attache Cologne October 2008
    • Chapter 12.2: Will Ferrell Super Bowl Ad (Hi- Res) – Old Milwauk…
    • Chapter 15.2: McDonalds Greek
  • The following embedded videos have automatic captions that have not been edited for accuracy:
    • Chapter 2.2: Tropicana’s ad left out the familiar orange with a straw; Did You Know 2.0?; Did You Know 4.0?
    • Chapter 3.1: Heineken- Walk in Fridge; Testing out Ford’s age suit; Funny iphone commercial propaganda
    • Chapter 3.2: Why 1970s American cars are awful
    • Chapter 4.1: The history of Pong
    • Chapter 5.2: Vintage old 1950’s colgate dental cream toothpaste
    • Chapter 7.1: WWDC 2008 News: iPhone 3G makes it…
    • Chapter 8.1: The First Cell Phone Call Was an epic Troll
    • Chapter 8.3: Warehouse robots at work
    • Chapter 9.1: Hewlett- Packard = Hazardous Products
    • Chapter 9.2: Tata Nano Driven; The basic of RFID and EPC
    • Chapter 9.3: Fulfillment by Amazon
    • Chapter 9.4: TerraCycle – What is TerraCycle?
    • Chapter 10.1: Spying at work – espionage, who, what, how, why, how to…
    • Chapter 10.2: The 1985 launch of New Coke; 1985 Pepsi commercial- “they changed my coke”; Stone and Stone Wheel; Make Extra Money as a Mystery Shopper
    • Chapter 11.5: Nike Just do it TV commercial; Mean Joe Green Superbowl Ad- 1980; Funny Coke Cola Zero Troy Polamalu commercial; Commercial Beckham fotball/ Soccer; Pepsi Max – 2012 Super Bowl Commercial with EL; Oscar Mayer Wiener 1965 Commercial (one of A…; Oscar Mayer Commercial – 1973
    • Chapter 12.1: Dominos Pizza President Patrick Doyle Apologiz…; 30 Rock Product Placement for Verizon
    • Chapter 15.1: The Price is right, showcase PERFECT BID! (HQ)
    • Chapter 15.2: McDonald’s Value Pack Commercial (1985); Japanese McDonald’s SpongeBod Commercial HD

Let Us Know if You are Having Problems Accessing This Book

We are always looking for ways to make our resources more accessible. If you have problems accessing this resource, please contact us to let us know so we can fix the issue.

Please include the following information:

  • The name of the resource
  • The location of the problem by providing a web address or page description.
  • A description of the problem
  • The computer, software, browser, and any assistive technology you are using that can help us diagnose and solve your issue (e.g., Windows 10, Google Chrome (Version 65.0.3325.181), NVDA screen reader)

You can contact us one of the following ways:

This statement was last updated on January 13, 2023.

The Accessibility Checklist table was adapted from one originally created by the Rebus Community and shared under a CC BY 4.0 License.


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