Chapter 14. Back to the Big Picture: Globalization and Trends

Original authors & revisions: Geoffrey Bird and Eugene Thomlinson

Learning Objectives

  • Identify the impacts and benefits globalization has on the tourism industry, as well as tourism’s influence on globalization
  • Use the PESTLE model to describe political, economic, social, technological, legal and environmental trends affecting global tourism and travel
  • Define key terms related to globalization
  • Discuss the advantages and disadvantages of the interplay of globalization and tourism


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Introduction to Tourism and Hospitality in BC - 2nd Edition Copyright © 2015, 2020, 2021 by Morgan Westcott and Wendy Anderson, Eds is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

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