Chapter 12. Indigenous Tourism

Authors: Suzanne de la Barre, Frank Brown, Rob Ferguson, and David Pinel
Adapted from original works by: Keith Henry and Terry Hood

Learning Objectives

  • Describe the socio-political context for Indigenous tourism development at local and global scales
  • Describe the way tourism is entangled in colonialism (history, processes, perspectives, etc.), and the associated relationships it has to reconciliation movements and objectives
  • Identify steps taken to uphold Indigenous rights and title in relation to tourism
  • Discuss the evolution of Indigenous tourism in Canada and its connection to cultural, heritage and nature-based tourism
  • Describe approaches taken to strengthen and increase the number of Indigenous tourism businesses in Canada and BC
  • Describe the stages of community and market readiness and how these relate to Indigenous tourism products and experiences
  • Explain the concept of authenticity and the challenges this advances to communities in the delivery of authentic visitor experiences
  • Articulate the importance of community involvement and effective partnerships in developing Indigenous tourism
  • Recognize the value of Indigenous tourism to BC, Canada and internationally and provide an overview of key agencies responsible for its development
  • Relate success stories in Indigenous tourism business operations and collaborations in BC, Canada, and internationally


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Introduction to Tourism and Hospitality in BC - 2nd Edition Copyright © 2015, 2020, 2021 by Morgan Westcott and Wendy Anderson, Eds is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

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