Business

16 Marketing

Last update: Jul 13/21

Courses

Introduction to Marketing (CC BY)

From the OER Collection from BCcampus. Throughout this course we will be working on a business idea that you will generate based upon your interests. To do so, you must think about what you can do or sell to make extra money. You must follow these basic restrictions for your idea. Throughout this course, you will be referring to this business but you will not have to actually create this business. When your business idea is mentioned throughout your course, treat it as a mock business.

Textbooks

Be Credible (CC BY-NC)

This book teaches college-level journalism and strategic communication students to become information experts.

This is a Canadian created resourceThe Evolving World of Public Relations (CC BY)

From Nova Scotia Community College, for PREL 2166 course.

Media Attributions

License

Icon for the Creative Commons Attribution 4.0 International License

OER by Discipline Directory by BCcampus is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

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