Textbooks

Sustainable Tourism Marketing (CC BY-NC-ND)

This book, published by MDPI Books, collects contributions about the marketing of destinations and the marketing management of companies and tourism organizations from a sustainable tourism perspective. The studies highlighted analyze the marketing strategies adopted by tourism companies and institutions or tourist destinations in order to manage visitors in a sustainable manner, promote the destination in marginal areas, promote territorial balance, or analyze the effect or tourism on the consumption of local products and the economic development of host communities.